The Corvette is an icon of American muscle, but its latest color scheme represents compassion and hope. Chevrolet is strengthening its 15-year collaboration with the American Cancer Society by deploying a striking pink Corvette for the NASCAR Cup Series. This vehicle serves as a powerful symbol in the ongoing battle to combat breast cancer.
Chevrolet and the American Cancer Society Combine Forces
Since partnering with the “Making Strides Against Breast Cancer” initiative 15 years ago, Chevrolet has remained a dedicated ally. The new pink Corvette will act as the official pace vehicle at Martinsville Speedway and Talladega Superspeedway, bringing breast cancer awareness to the forefront of motorsports. Chevrolet converts laps into donations: the company will give $500 for every caution lap led by the car (up to $25,000). Team Chevy drivers also play a role, with $1,500 donated for each top-10 finish (up to $25,000). In 2024, this on-track initiative raised nearly $19,000, and the subsequent auction of the pace car generated even more funds for the American Cancer Society.
About “Making Strides Against Breast Cancer”
The “Making Strides Against Breast Cancer” initiative is the largest breast cancer awareness campaign in the country. Along with events like nationwide walks, the initiative gives people opportunities to get involved, raise awareness, and make donations. The program is designed to support breast cancer survivors, their caregivers, and families, while also building a supportive community.
About Chevrolet
Chevrolet is recognized as one of the top car manufacturers in the US. The company offers a wide range of vehicles, from sedans to trucks, and focuses on safety, technology, and innovation.
Contact us at Midway Chevrolet for more details.
